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| title | chunk | source | category | tags | date_saved | instance |
|---|---|---|---|---|---|---|
| Public sphere | 6/7 | https://en.wikipedia.org/wiki/Public_sphere | reference | science, encyclopedia | 2026-05-05T13:51:02.428103+00:00 | kb-cron |
=== Limitations of media and the internet === Some, like Colin Sparks, note that a new global public sphere ought to be created in the wake of increasing globalization and global institutions, which operate at the supranational level. However, the key questions for him were, whether any media exists in terms of size and access to fulfil this role. The traditional media, he notes, are close to the public sphere in this true sense. Nevertheless, limitations are imposed by the market and concentration of ownership. At present, the global media fail to constitute the basis of a public sphere for at least three reasons. Similarly, he notes that the internet, for all its potential, does not meet the criteria for a public sphere and that unless these are "overcome, there will be no sign of a global public sphere". German scholars Jürgen Gerhards and Mike S. Schäfer conducted a study in 2009 to establish whether the Internet offers a better and broader communication environment compared to quality newspapers. They analysed how the issue of human genome research was portrayed between 1999 and 2001 in popular quality newspapers in both Germany and the United States in comparison to the way it appeared on search engines at the time of their research. Their intention was to analyse what actors and what sort of opinions the subject generated in both print and the Internet and verify whether the online space proved to be a more democratic public sphere, with a wider range of sources and views. Gerhards and Schäfer say they have found "only minimal evidence to support the idea that the internet is a better communication space as compared to print media". "In both media, communication is dominated by (bio- and natural) scientific actors; popular inclusion does not occur". The scholars argue that the search algorithms select the sources of information based on the popularity of their links. "Their gatekeeping, in contrast to the old mass media, relies mainly on technical characteristics of websites". For Gerhards and Schäfer the Internet is not an alternative public sphere because less prominent voices end up being silenced by the search engines' algorithms. "Search engines might actually silence societal debate by giving more space to established actors and institutions". Another tactic that supports this view is astroturfing. The Guardian columnist George Monbiot said that Astroturfing software, "has the potential to destroy the internet as a forum for constructive debate. It jeopardizes the notion of online democracy".
=== Virtual === There has been an academic debate about how social media impacts the public sphere. The sociologists Brian Loader and Dan Mercea give an overview of this discussion. They argue that social media offers increasing opportunities for political communication and enable democratic capacities for political discussion within the virtual public sphere. The effect would be that citizens could challenge governments and corporations' political and economic power. Additionally, new forms of political participation and information sources for the users emerge with the Internet that can be used, for example, in online campaigns. However, the two authors point out that social media's dominant uses are entertainment, consumerism, and content sharing among friends. Loader and Mercea point out that "individual preferences reveal an unequal spread of social ties with a few giant nodes such as Google, Yahoo, Facebook and YouTube attracting the majority of users". They also stress that some critics have voiced the concern that there is a lack of seriousness in political communication on social media platforms. Moreover, lines between professional media coverage and user-generated content would blur on social media. The authors conclude that social media provides new opportunities for political participation; however, they warn users of the risks of accessing unreliable sources. The Internet impacts the virtual public sphere in many ways, but is not a free utopian platform as some observers argued at the beginning of its history.
=== Mediated publicness === John Thompson criticises the traditional idea of public sphere by Habermas, as it is centred mainly in face-to-face interactions. On the contrary, Thompson argues that modern society is characterized by a new form of "mediated publicness", whose main characteristics are:
Despatialized (there is a rupture of time/space. People can see more things, as they do not need to share the same physical location, but this extended vision always has an angle, which people do not have control over). Non dialogical (unidirectional. For example, presenters on TV are not able to adapt their discourse to the reactions of the audience, since they are visible to a wide audience but that audience is not directly visible to them. However, internet allows a bigger interactivity). Wider and more diverse audiences. (The same message can reach people with different education, different social class, different values and beliefs, and so on.) This mediated publicness has altered the power relations in a way in which not only the many are visible to the few but the few can also now see the many:
"Whereas the Panopticon renders many people visible to a few and enables power to be exercised over the many by subjecting them to a state of permanent visibility, the development of communication media provides a means by which many people can gather information about a few and, at the same time, a few can appear before many; thanks to the media, it is primarily those who exercise power, rather than those over whom power is exercised, who are subjected to a certain kind of visibility".
However, Thompson also acknowledges that "media and visibility is a double-edged sword" meaning that even though they can be used to show an improved image (by managing the visibility), individuals are not in full control of their self-presentation. Mistakes, gaffes or scandals are now recorded therefore they are harder to deny, as they can be replayed by the media.